The Story Behind Making It To The AMA Collegiate Case Competition Finals

Pauntehah Poursaba couldn’t believe it when she received a phone call from the American Marketing Association last Friday letting her know the case competition team from Capilano University is a finalist in the American Marketing Association’s 39th International Collegiate Conference, in New Orleans, March 16 to 18, 2017. “We did not think we had a[…]

Case Competition Team Makes It To The Finals

Our AMA Case Competition team has made it to the FINALS! They will compete at the American Marketing Association Annual International Collegiate Conference in March in New Orleans. AMA Collegiate Case Competition sponsored by eBay We would like to congratulate them on this outstanding accomplishment and wish them the best of luck. Make us proud!

CAPUMA, CCA, CSB Sponsor Team to Compete in New Orleans Case Competition

This year, CAPUMA, Capilano School of Business (CSB), and Capilano Case Association (CCA) are sponsoring a select group of Capilano University students to compete in the annual AMA (American Marketing Association) case competition hosted in New Orleans. This year the case competition’s title sponsor is the Hershey’s Company, and focuses on Hershey’s new product called[…]